Notorious R.O.B.

Conversations about the real estate industry, marketing, technology, and public policy

Speed and Ease of Communications: Critique & Suggestions

Image: takomabibelot, Flickr

In the comments to this post, I’m getting some rather interesting thoughts from a variety of real estate agents and brokers.  The question I asked was, “Why should I, as a consumer, care if you’re tech-savvy or not?”  The most popular answer was along the lines of, “Because tech-savvy agents have speed and ease of communications.”

This comment from Candice Donofrio was fairly typical of the responses:

Communication – ease and speed – are what make the tech savvy REALTOR the best choice from the beginning to end of the transaction:

Luddy’s transaction manager won’t be able to quell an emotional meltdown or provide a due diligence resource ‘off hours’ if Luddy’s not near the office phone–that client will have to wait for a return call ‘the next business day’. The client will DM Mara on Twitter, find her on 4SQ or simply text her to get an immediate response.

If one assumes that technology enables faster and more efficient communications, then the tech-savvy agent does indeed provide greater value to the consumer.  Question is, what technology are we talking about here?

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What Does It Matter To Me If You’re Tech-Savvy?

As a longtime watcher of real estate and technology, but still just a consumer in every respect, I have a question for the technology-savvy realtors.

What does it matter to me, as a consumer, if you’re a tech-savvy agent?

It’s a real question, actually, because at this point, I’m not sure what the answer is.  Let me explain.

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