Tag Archives: Social Media & Web

On NRT’s New HomesForSale.com (Which Most Folks Are Misunderstanding)

Posted By Rob Hahn February 26, 2015, Filed under: Management, Marketing, Real Estate, Technology@ 10:24 PM

 I know some folks think I'm a Realogy homer. Well, given that's where I got my start in the industry, maybe I'm a little bit guilty of that whole "cut me and I bleed blue" thing. But I think I'm actually calling things as I see them; I've been plenty critical of Realogy when they've done

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Why Bother? Brokerage Numbers From the New NAR Study

Posted By Rob Hahn September 12, 2013, Filed under: Management, Real Estate@ 11:43 AM

So NAR has published a new study of brokerage firms ($149 if you're not a NAR member) which shows "optimism and challenges". Various media folks have opined and reported on it already, and I read the RISMedia story on the survey. Go check it out in full if you haven't already. But one passage in

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Notorious P.O.D., Episode 4: Carol Seal & Mark Blazek from Greater Chattanooga Association of REALTORS

Posted By Rob Hahn August 5, 2013, Filed under: Marketing, Podcast, Real Estate, Technology@ 2:28 AM

  In this episode, I have a great conversation with Carol Seal, CEO and EVP, and Mark Blazek, the President of the Greater Chattanooga Association of REALTORS. Topics range from their new website (at GCAR.net), their reasons for relaunching the public-facing portal, commercial real estate and

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In Which I Propose a New Role for the REALTOR Association

Posted By Rob Hahn June 25, 2013, Filed under: Management, Marketing, Real Estate@ 3:42 PM

I've been in the real estate market the last few months. It has been an interesting experience all around to be a straight up consumer, both selling and buying. And I'll tell you what: it has been absolutely amazing to see the good, the bad, and the ugly of the industry personally from a

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The Need for More Effective Online Marketing by Real Estate Professionals… Nine Years Later

Posted By Rob Hahn June 19, 2013, Filed under: Marketing, Real Estate, Technology@ 8:04 PM

  Actual MLS photo, circa 2010.... (courtesy: PhoenixRealEstateGuy.com) In the course of research for something I'm working on, I ran across an absolute gem: the white paper published by Cendant (the former parent company of what is today Realogy) in 2004 entitled, The Need for More

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NAR Mid-Year: Cry Havoc, and Let Slip the Dogs of War

Posted By Rob Hahn May 19, 2013, Filed under: Management, Marketing, Real Estate, Technology@ 3:56 AM

I have been asked for a recap of the events at NAR Midyear, but as I did not attend the Board of Directors meeting, and as I was busy doing other things, I felt it wasn't really my place to give a recap. It is, however, my place to offer some thoughts -- high-level, unusual, and either prophetic

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Notorious P.O.D. Episode 3: Gahlord Dewald

Posted By Rob Hahn May 13, 2013, Filed under: Marketing, Podcast, Technology@ 12:40 PM

  For anyone who doesn't know, which is unlikely amongst my readers, Gahlord Dewald is the Founder, CEO, and Janitor of Thoughtfaucet. He's also one of the hosts for the Trialogues podcast. Because we've been missing doing these, as Matthew Shadbolt, our dear friend and Trialogues partner,

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Association Leaders: Look, Listen, Learn

Posted By Rob Hahn April 11, 2013, Filed under: Management, Politics & Regulation, Real Estate@ 3:34 PM

Alex Steele, of Battleground Texas From Bloomberg comes this story about how Democrats are taking a run at Texas, the home of Rick Perry and Ted Cruz. Personally, since I'm a conservative, I will be doing what I can to make sure that Battleground Texas fails, and fails miserably. But that isn't

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A Couple of Thoughts on realtor.com Redesign

Posted By Rob Hahn March 6, 2013, Filed under: Marketing, Real Estate@ 4:01 PM

The new, much more pastelly, Realtor.com So more than  few people have already commented on the new design for Realtor.com realtor.com. Listingbits has a roundup with some choice quotes. I guess all of the commentators make good points, and on the whole, I do like the designs. But then, I

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Thoughts on the Web, Circa 2013

Posted By Rob Hahn January 10, 2013, Filed under: Marketing, Personal@ 2:42 AM

As you may have noticed, this website has a new theme. I love this theme, called Twentytwelve, despite it being the default theme for Wordpress.com, which likely makes it the single most popular theme on the planet. I will likely make a few more changes, personalize the design some more, add

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