Tag Archives: Keller Williams

Don’t Brokerages Compete With Each Other?

Posted By Rob Hahn March 3, 2015, Filed under: Marketing, Real Estate, Technology@ 1:38 AM

Over on Facebook, an interesting and intelligent discussion broke out -- which is news in and of itself, I realize. We weren't discussing The Dress or llamas. Amazing. What we were discussing is MLS taking over syndication, something that Kipp Cooper at North Alabama pioneered. Here's how it

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Seven Predictions for 2014: Power Ballads Edition

Posted By Rob Hahn January 7, 2014, Filed under: Management, Marketing, Playing Economist, Politics & Regulation, Real Estate, Technology@ 6:55 PM

You realize these fashions WILL be coming back, right? I wanted to get to this before 2014 dawned, of course, but... it was more fun to hang out with my boys. And by that I don't mean my posse of secret real estate pundits, but my actual biological progeny. In any event, it's customary here at

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Grading Time! Reviewing My 2012 Predictions

Posted By Rob Hahn December 31, 2012, Filed under: Management, Marketing, Politics & Regulation, Real Estate, Technology@ 9:23 PM

The first Triple Crown Winner in 45 years... and he bat .330 Welcome to another edition of an annual tradition, in which I go back and grade myself on my predictions made at the start of this year. My track record so far: 2010 Predictions: 6 of 10 (.600) 2011 Predictions: 4.5 of 7 (.642) As

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Rethinking Brokerages After Redfin 3.0, Part 3

Posted By Rob Hahn March 2, 2012, Filed under: Management, Marketing, Real Estate, Technology@ 12:35 AM

Part 1 is here, and Part 2 is here. Thus far, we have explored why Redfin 3.0 is significant, and the hypothesis that the real estate consumer cannot, will not, or in any event does not form relationships with companies or with brands, but only with another person: the agent. We have looked at

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Rethinking Brokerages After Redfin 3.0, Part 2

Posted By Rob Hahn February 23, 2012, Filed under: Management, Marketing, Real Estate, Technology@ 2:02 PM

  (Part 1 is here) So in the last post, I made the case that Redfin 3.0 is significant because of who made the decision. Redfin was and remains (a) an innovator in brokerage business models, (b) a technology leader, and (c) led by smart people who don't make snap decisions. Their decision

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Some Thoughts on Zillow’s 2011 Results and Howard Hanna (In Which I Declare Peace In Our Time)

Posted By Rob Hahn February 16, 2012, Filed under: Marketing, Real Estate, Technology@ 12:00 PM

Was it just yesterday when I was speculating on Zillow's recent hiring of Bob Bemis? Why, yes, yes it was. How things change in 24 hours when you live in interesting times. Today, Zillow released their Q4/2011 results, which shows its full year results as well. The numbers are... shall we

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Seven Predictions for 2012, The Techno Edition

Posted By Rob Hahn January 2, 2012, Filed under: Management, Marketing, Politics & Regulation, Real Estate, Technology@ 6:59 PM

Continuing the tradition that started when the earth was young (or last year... depending on your definition of "time"), I'd like to present this year's version of "Predictions Guaranteed to be Wrong, Or Your Money Back"! As we saw in the report card post, last year, I went 4.5 for 7 in

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Keller Williams’ New E-Edge Program and Strategic Fit

Posted By 7DS March 8, 2011, Filed under: Real Estate@ 10:10 AM

As some of you know, I've long been an admirer of Keller Williams as a brokerage model, because of its consistency. I may not be a huge fan of all of their practices, but as a business consultant, I've always admired how its strategy fits together so very well. I wrote about KW on Inman last year

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Coming Soon: Wholesale Changes to Keller Williams Signage

Posted By Rob Hahn November 19, 2010, Filed under: Marketing, Real Estate@ 11:29 AM

http://www.youtube.com/watch?v=iT9zzA0biic First, watch this video.  Note that it's produced by Keller Williams Realty, Inc., the corporation that actually franchises the name.  This is the official position of the franchise, not of an individual agent or an individual office or franchisee.  And

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Brokerage Models: A Mathematical Analysis, Part 3

Posted By Rob Hahn August 28, 2009, Filed under: Management, Real Estate@ 9:15 AM

I had promised in Part 2 of this series that I would tackle the so-called "K-Dub" model in this part.  Well, I've decided against it.  Looking at the numbers, it seems to me that from a model perspective, there's nothing particularly novel about the K-Dub (based on Keller Williams) model. 

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