Monthly Archives: March 2012

Calling the Housing Market Bottom? Not So Fast…

Posted By Rob Hahn March 30, 2012, Filed under: Marketing, Media, Playing Economist, Real Estate@ 1:15 PM

Courtesy of NAR Research -- one of the more valuable things on Facebook -- comes this CNBC article on how investors are flooding the residential real estate market: The number of homes sold to investors more than doubled last year, as rising rents and low-priced distressed properties fueled

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Online Advertising and Content Ownership: In Which I Have Questions for Patrick Healy

Posted By Rob Hahn March 20, 2012, Filed under: Marketing, Real Estate, Technology@ 2:30 PM

Patrick Healy, the proprietor of Phacient, is a longtime friend from benighted Onboard days, through doing Lucky Strikes Social Media Club (which he has taken leadership of), and general RE.net camaraderie. He posted his thoughts on the whole syndication brouhaha on his blog, which was then

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Craftsmanship in Real Estate

Posted By Rob Hahn March 19, 2012, Filed under: Management, Marketing, Real Estate@ 5:07 PM

http://vimeo.com/32113233 The perennial discussion around "what makes an agent bad, good or great" has taken an interesting turn. Some sixty odd comments into the thread, which featured numerous adjectives, we get this exchange between two brilliant people who know of which they speak. Josette

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Three Questions on the NAR/Bipartisan Policy Center Paper

Posted By Rob Hahn March 17, 2012, Filed under: Management, Media, Politics & Regulation, Real Estate@ 2:00 AM

The Bipartisan Policy Center -- a think tank based in Washington DC once described as the place "where moderate Republicans go to embrace their inner liberal" -- has released a new study in conjunction with NAR, the Urban Institute, and USC that is worth reading in full if you're interested in

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Ask Not What Your NAR Can Do For You…

Posted By Rob Hahn March 10, 2012, Filed under: Management, Politics & Regulation, Real Estate@ 9:18 AM

For whatever reason, there's quite bit of chatter going on around the RE.net about the future and role of the REALTOR Association. This Facebook Group is more or less ground zero of the discussion. But I saw an interesting take on the topic from Victor Lund, the influential proprietor of the

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Something Positive For a Change: Coldwell Banker Hits A Home Run

Posted By Rob Hahn March 5, 2012, Filed under: Marketing, Media, Real Estate@ 5:47 PM

Things have been so weird and so negative in real estate for so long that I feel like Notorious has become some sort of a gloomy doom-porn blog, which isn't exactly my intent. So it makes me happy to report some sunshine and happy stuff for once. The new Coldwell Banker TV advertising campaign

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IN BRIEF: Please Think Before You Update…

Posted By Rob Hahn March 4, 2012, Filed under: Marketing, Real Estate, Technology@ 2:51 AM

Longtime readers of this wee little blog of mine know that one of the topics I revisit from time to time is about REALTORS and physical security. My last post on the topic was a sad one, and one in which I advocated that real estate agents -- in particular female real estate agents -- get a

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Rethinking Brokerages After Redfin 3.0, Part 3

Posted By Rob Hahn March 2, 2012, Filed under: Management, Marketing, Real Estate, Technology@ 12:35 AM

Part 1 is here, and Part 2 is here. Thus far, we have explored why Redfin 3.0 is significant, and the hypothesis that the real estate consumer cannot, will not, or in any event does not form relationships with companies or with brands, but only with another person: the agent. We have looked at

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