Comments on: Cookie Cutter and The Cookie: Differentiation in Real Estate http://www.notorious-rob.com/2010/06/15/cookie-cutter-and-the-cookie-differentiation-in-real-estate/?utm_source=rss&utm_medium=rss&utm_campaign=rss Conversations about the real estate industry, marketing, technology, and public policy Sat, 11 Feb 2012 02:48:33 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: startabuzz http://www.notorious-rob.com/2010/06/15/cookie-cutter-and-the-cookie-differentiation-in-real-estate/#comment-2777 startabuzz Wed, 23 Jun 2010 14:31:46 +0000 http://www.notorious-rob.com/?p=1865#comment-2777 There are going to be far too many confectionery analogies here today, so I'll get mine in early. If you've mixed a good dough -- included all of the best chocolate and delicious toffee bits that'll set your cookie apart from the Chips Ahoy-sellers -- and made sure that your bakers (ie. your agents and support staff) have the stuff to turn it into a perfectly-browned & chewy morsel, the cookie will promote itself. While having pretty packaging is nice, it has little or nothing to do with its contents.<br><br>That said, having a great cookie that comes wrapped in the latest and greatest materials, designed to help maintain its sweet perfection? That's a recipe for mouthwatering success. There are going to be far too many confectionery analogies here today, so I'll get mine in early. If you've mixed a good dough — included all of the best chocolate and delicious toffee bits that'll set your cookie apart from the Chips Ahoy-sellers — and made sure that your bakers (ie. your agents and support staff) have the stuff to turn it into a perfectly-browned & chewy morsel, the cookie will promote itself. While having pretty packaging is nice, it has little or nothing to do with its contents.

That said, having a great cookie that comes wrapped in the latest and greatest materials, designed to help maintain its sweet perfection? That's a recipe for mouthwatering success.

]]> By: startabuzz http://www.notorious-rob.com/2010/06/15/cookie-cutter-and-the-cookie-differentiation-in-real-estate/#comment-2701 startabuzz Wed, 23 Jun 2010 10:31:46 +0000 http://www.notorious-rob.com/?p=1865#comment-2701 There are going to be far too many confectionery analogies here today, so I'll get mine in early. If you've mixed a good dough -- included all of the best chocolate and delicious toffee bits that'll set your cookie apart from the Chips Ahoy-sellers -- and made sure that your bakers (ie. your agents and support staff) have the stuff to turn it into a perfectly-browned & chewy morsel, the cookie will promote itself. While having pretty packaging is nice, it has little or nothing to do with its contents.<br><br>That said, having a great cookie that comes wrapped in the latest and greatest materials, designed to help maintain its sweet perfection? That's a recipe for mouthwatering success. There are going to be far too many confectionery analogies here today, so I'll get mine in early. If you've mixed a good dough — included all of the best chocolate and delicious toffee bits that'll set your cookie apart from the Chips Ahoy-sellers — and made sure that your bakers (ie. your agents and support staff) have the stuff to turn it into a perfectly-browned & chewy morsel, the cookie will promote itself. While having pretty packaging is nice, it has little or nothing to do with its contents.

That said, having a great cookie that comes wrapped in the latest and greatest materials, designed to help maintain its sweet perfection? That's a recipe for mouthwatering success.

]]> By: Jim Whatley http://www.notorious-rob.com/2010/06/15/cookie-cutter-and-the-cookie-differentiation-in-real-estate/#comment-2697 Jim Whatley Sat, 19 Jun 2010 19:23:48 +0000 http://www.notorious-rob.com/?p=1865#comment-2697 Good cookie dough does not always make a good cookie. You still Have to bake it correctly. Good cookie dough does not always make a good cookie. You still Have to bake it correctly.

]]> By: Jim Whatley http://www.notorious-rob.com/2010/06/15/cookie-cutter-and-the-cookie-differentiation-in-real-estate/#comment-2698 Jim Whatley Sat, 19 Jun 2010 19:22:38 +0000 http://www.notorious-rob.com/?p=1865#comment-2698 Do not for get how the cookies is baked. You can have great dough but if you burn it or under bake it you still have a crappy cookie. Do not for get how the cookies is baked. You can have great dough but if you burn it or under bake it you still have a crappy cookie.

]]> By: Tweets that mention Cookie Cutter and The Cookie: Differentiation in Real Estate | Notorious R.O.B. -- Topsy.com http://www.notorious-rob.com/2010/06/15/cookie-cutter-and-the-cookie-differentiation-in-real-estate/#comment-2696 Tweets that mention Cookie Cutter and The Cookie: Differentiation in Real Estate | Notorious R.O.B. -- Topsy.com Tue, 15 Jun 2010 21:53:50 +0000 http://www.notorious-rob.com/?p=1865#comment-2696 [...] This post was mentioned on Twitter by Robert Hahn, Real Estate Feeds. Real Estate Feeds said: Cookie Cutter and The Cookie: Differentiation in Real Estate: The incredibly smart, sometimes bearded, Gahlord De... http://bit.ly/9TQzHM [...] [...] This post was mentioned on Twitter by Robert Hahn, Real Estate Feeds. Real Estate Feeds said: Cookie Cutter and The Cookie: Differentiation in Real Estate: The incredibly smart, sometimes bearded, Gahlord De… http://bit.ly/9TQzHM [...]

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