Comments on: Interesting Branding Insight: Real Estate Companies Pay Attention! http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/?utm_source=rss&utm_medium=rss&utm_campaign=rss Conversations about the real estate industry, marketing, technology, and public policy Sat, 11 Feb 2012 02:48:33 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: brandie young http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/#comment-2845 brandie young Mon, 01 Feb 2010 05:37:19 +0000 http://www.notorious-rob.com/?p=1633#comment-2845 Interesting ... One area I'd like to dig a little deeper is around the definition of "Good". It's subjective, particularly around a professional services business, and the experience is not again repeated by the client for some time. Therefore, the brand is built around the experience at the agent level, no? Interesting … One area I'd like to dig a little deeper is around the definition of “Good”. It's subjective, particularly around a professional services business, and the experience is not again repeated by the client for some time. Therefore, the brand is built around the experience at the agent level, no?

]]> By: brandie young http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/#comment-2343 brandie young Mon, 01 Feb 2010 00:37:19 +0000 http://www.notorious-rob.com/?p=1633#comment-2343 Interesting ... One area I'd like to dig a little deeper is around the definition of "Good". It's subjective, particularly around a professional services business, and the experience is not again repeated by the client for some time. Therefore, the brand is built around the experience at the agent level, no? Interesting … One area I'd like to dig a little deeper is around the definition of “Good”. It's subjective, particularly around a professional services business, and the experience is not again repeated by the client for some time. Therefore, the brand is built around the experience at the agent level, no?

]]> By: Most Tweeted Articles by Realestate Experts http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/#comment-2339 Most Tweeted Articles by Realestate Experts Thu, 28 Jan 2010 10:52:14 +0000 http://www.notorious-rob.com/?p=1633#comment-2339 [...] Updates from Apple's press event heralding its new iPad tablet computer. 2 Likes Interesting Branding Insight: Real Estate Companies Pay Attention! | Notorious R.O.B. - Conversatio... This post by Marty Neumeier on @Issue (from which the above graphic cometh) might be the most [...] [...] Updates from Apple's press event heralding its new iPad tablet computer. 2 Likes Interesting Branding Insight: Real Estate Companies Pay Attention! | Notorious R.O.B. – Conversatio… This post by Marty Neumeier on @Issue (from which the above graphic cometh) might be the most [...]

]]> By: Flagent http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/#comment-2337 Flagent Thu, 28 Jan 2010 04:32:56 +0000 http://www.notorious-rob.com/?p=1633#comment-2337 KW is Exit... just with touchy-feely corporate image. What they (and Exit) do differently is not consumer facing, they both just moved the constant recruiting battle that every office manager deals with down to the agents themselves. The agent offerings from KW, at least in our market, are no different than that of C-21 agents, CB agents, etc, etc. KW is Exit… just with touchy-feely corporate image. What they (and Exit) do differently is not consumer facing, they both just moved the constant recruiting battle that every office manager deals with down to the agents themselves. The agent offerings from KW, at least in our market, are no different than that of C-21 agents, CB agents, etc, etc.

]]> By: adrian http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/#comment-2336 adrian Wed, 27 Jan 2010 21:55:11 +0000 http://www.notorious-rob.com/?p=1633#comment-2336 KW is the new Remax model. Hire the best agents and make them profit share to train Newbies. Duh<br><br>I'm surprised Redfin has made it this far. Kudos.<br><br>Great Posts. I'm going to be following your blog. KW is the new Remax model. Hire the best agents and make them profit share to train Newbies. Duh

I'm surprised Redfin has made it this far. Kudos.

Great Posts. I'm going to be following your blog.

]]> By: REBlogGirl http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/#comment-2335 REBlogGirl Wed, 27 Jan 2010 16:26:37 +0000 http://www.notorious-rob.com/?p=1633#comment-2335 As always - a rockin recap of what makes good branding! As always – a rockin recap of what makes good branding!

]]> By: SusieBlackmon http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/#comment-2334 SusieBlackmon Wed, 27 Jan 2010 08:57:56 +0000 http://www.notorious-rob.com/?p=1633#comment-2334 Every dog has his day! Cult mentality and lemmings proliferate in RE. Every dog has his day! Cult mentality and lemmings proliferate in RE.

]]> By: jeffreydouglass http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/#comment-2333 jeffreydouglass Tue, 26 Jan 2010 22:41:43 +0000 http://www.notorious-rob.com/?p=1633#comment-2333 Hey Rob, <br><br>I love my Apple TV - and I think I will love it even more soon.<br><br>Different is a Single Agency Real Estate Brokerage. It is also GOOD. Hey Rob,

I love my Apple TV – and I think I will love it even more soon.

Different is a Single Agency Real Estate Brokerage. It is also GOOD.

]]> By: rustya http://www.notorious-rob.com/2010/01/26/interesting-branding-insight-real-estate-companies-pay-attention/#comment-2332 rustya Tue, 26 Jan 2010 22:40:16 +0000 http://www.notorious-rob.com/?p=1633#comment-2332 Most people try to be different by being good. Since most consumers think adequate is good enough, it is very hard to stand out just by being very good. I think now is a time where real innovation is needed but the risk of trying has not changed. Most people try to be different by being good. Since most consumers think adequate is good enough, it is very hard to stand out just by being very good. I think now is a time where real innovation is needed but the risk of trying has not changed.

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