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	<title>Comments on: Great Expectations, or On the Purpose of IDX</title>
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	<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=rss</link>
	<description>On Marketing, Technology, and Real Estate</description>
	<lastBuildDate>Tue, 09 Mar 2010 22:48:26 -0500</lastBuildDate>
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		<title>By: Brian Larson</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1661</link>
		<dc:creator>Brian Larson</dc:creator>
		<pubDate>Tue, 11 Aug 2009 12:49:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1661</guid>
		<description>@Matthew: I read both of your posts. They were interesting, and I&#039;m inclined to agree with some of your comments, though not all. 

But I don&#039;t know what you are talking about when you describe IDX as &quot;all-or-nothing&quot;. NAR&#039;s IDX policy includes language that appears in every MLS&#039;s IDX rules (at least the couple hundred I&#039;ve seen), that permits the displaying broker to display less than the whole IDX database. That means the displaying broker could show only million-dollar-plus listings, only her own listings, only listings with photos, only listings with remarks written in English, etc.

So brokers CAN display only their own listings on their web sites. But brokers who have invested a lot of money in their web sites, and have thought a lot about web marketing, and have built sites that are very popular, still think it&#039;s worthwhile showig their competitor&#039;s listings.
-Brian</description>
		<content:encoded><![CDATA[<p>@Matthew: I read both of your posts. They were interesting, and I&#8217;m inclined to agree with some of your comments, though not all. </p>
<p>But I don&#8217;t know what you are talking about when you describe IDX as &#8220;all-or-nothing&#8221;. NAR&#8217;s IDX policy includes language that appears in every MLS&#8217;s IDX rules (at least the couple hundred I&#8217;ve seen), that permits the displaying broker to display less than the whole IDX database. That means the displaying broker could show only million-dollar-plus listings, only her own listings, only listings with photos, only listings with remarks written in English, etc.</p>
<p>So brokers CAN display only their own listings on their web sites. But brokers who have invested a lot of money in their web sites, and have thought a lot about web marketing, and have built sites that are very popular, still think it&#8217;s worthwhile showig their competitor&#8217;s listings.<br />
-Brian</p>
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		<title>By: Matthew Ferrara</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1660</link>
		<dc:creator>Matthew Ferrara</dc:creator>
		<pubDate>Tue, 11 Aug 2009 03:39:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1660</guid>
		<description>Rob:
Nice post; I&#039;ve been saying this for some time now. I particularly dislike the idea that IDX is usually &quot;all or nothing&quot; which means that in many implementations, I have to accept &quot;every&quot; broker&#039;s data even if I just wanted a few of them - especially those broker&#039;s sites that are filled with junk data, no photos and other awful content that just makes one&#039;s site look terrible. See my post Why IDX is a Really Bad Idea at http://www.matthewferrara.com/marketing/idxbad from November 2008; it earned me lots of scorn from the IDX Angels out there, so I followed it up with 10 Reasons MLS is Dead Already http://www.matthewferrara.com/rssfeed/10deadmls a few months later (odd, they coincide with the NAR meeting... hmmm!)

With peer-to-peer XML/RSS these days, it makes no sense to be trapped with IDX solutions. Brokers should cut expenses and bad ties, and just go direct to each other as they wish. IDX is just trying to extend the life of the zombie known as MLS, neither of which are Next Generation Real Estate ideas...

Keep up the good work, Rob!

Matthew Ferrara</description>
		<content:encoded><![CDATA[<p>Rob:<br />
Nice post; I&#8217;ve been saying this for some time now. I particularly dislike the idea that IDX is usually &#8220;all or nothing&#8221; which means that in many implementations, I have to accept &#8220;every&#8221; broker&#8217;s data even if I just wanted a few of them &#8211; especially those broker&#8217;s sites that are filled with junk data, no photos and other awful content that just makes one&#8217;s site look terrible. See my post Why IDX is a Really Bad Idea at <a href="http://www.matthewferrara.com/marketing/idxbad" rel="nofollow">http://www.matthewferrara.com/marketing/idxbad</a> from November 2008; it earned me lots of scorn from the IDX Angels out there, so I followed it up with 10 Reasons MLS is Dead Already <a href="http://www.matthewferrara.com/rssfeed/10deadmls" rel="nofollow">http://www.matthewferrara.com/rssfeed/10deadmls</a> a few months later (odd, they coincide with the NAR meeting&#8230; hmmm!)</p>
<p>With peer-to-peer XML/RSS these days, it makes no sense to be trapped with IDX solutions. Brokers should cut expenses and bad ties, and just go direct to each other as they wish. IDX is just trying to extend the life of the zombie known as MLS, neither of which are Next Generation Real Estate ideas&#8230;</p>
<p>Keep up the good work, Rob!</p>
<p>Matthew Ferrara</p>
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		<title>By: Doug Francis</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1652</link>
		<dc:creator>Doug Francis</dc:creator>
		<pubDate>Fri, 07 Aug 2009 12:48:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1652</guid>
		<description>In February I dumped my paid IDX site because our MLS (MRIS in Virginia) put out a very nice, free, consumer friendly site known as homesdatabase.com and started advertising it all over the DC metro area. It didn&#039;t have ads... was fast... did I mention that it was free?

When I spoke with the marketing manager, he told me that the brokers had really pushed for this site... I think to compete with all the IDX sites.</description>
		<content:encoded><![CDATA[<p>In February I dumped my paid IDX site because our MLS (MRIS in Virginia) put out a very nice, free, consumer friendly site known as homesdatabase.com and started advertising it all over the DC metro area. It didn&#8217;t have ads&#8230; was fast&#8230; did I mention that it was free?</p>
<p>When I spoke with the marketing manager, he told me that the brokers had really pushed for this site&#8230; I think to compete with all the IDX sites.</p>
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		<title>By: Ryan Hartman</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1648</link>
		<dc:creator>Ryan Hartman</dc:creator>
		<pubDate>Wed, 05 Aug 2009 02:13:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1648</guid>
		<description>Rob,

Just for fun, anticipating that brave new world...

What if the property owner, soon discovers it is cheaper to reclaim his rightful ownership of the information?  What if listing and selling most properties becomes as easy as loading up the property info into an (indexable) google wave template, and what if the aggregate (indexable) collection of waves becomes a crowdsourced national real estate database shaped only by those (the property owners) who provide the info?  

If placement in the mls has been the biggest reason why most sellers use a real estate agent anyway, what will happen when the same benefit can be derived for free by filling out a simple web based form. 

Competent buyers agents who can interpret the info will still be needed to guide, interpret, counsel... all that good stuff.

But who will really need the help of a listing agent? Sure, someone&#039;s gotta negotiate the contract (yay lawyers), and marketing companies that specialize in real estate will be brought in at the seller&#039;s discretion, but for most unexceptional property, what will be the need for that &quot;listing&quot; agent when &quot;listing&quot; your property becomes as easy as updating your facebook profile.

I&#039;m thinking IDX (and maybe MLS) is almost dead because, well, the fact that brokers and mls&#039;s that created the data exchange don&#039;t need to &quot;own&quot; the data anymore is becoming more and more obvious. Sure, they&#039;ve been permitted by property owners to pseudo-own the data for lack of a better alternative, but better alternatives are fast approaching if not already here in their infancy?</description>
		<content:encoded><![CDATA[<p>Rob,</p>
<p>Just for fun, anticipating that brave new world&#8230;</p>
<p>What if the property owner, soon discovers it is cheaper to reclaim his rightful ownership of the information?  What if listing and selling most properties becomes as easy as loading up the property info into an (indexable) google wave template, and what if the aggregate (indexable) collection of waves becomes a crowdsourced national real estate database shaped only by those (the property owners) who provide the info?  </p>
<p>If placement in the mls has been the biggest reason why most sellers use a real estate agent anyway, what will happen when the same benefit can be derived for free by filling out a simple web based form. </p>
<p>Competent buyers agents who can interpret the info will still be needed to guide, interpret, counsel&#8230; all that good stuff.</p>
<p>But who will really need the help of a listing agent? Sure, someone&#8217;s gotta negotiate the contract (yay lawyers), and marketing companies that specialize in real estate will be brought in at the seller&#8217;s discretion, but for most unexceptional property, what will be the need for that &#8220;listing&#8221; agent when &#8220;listing&#8221; your property becomes as easy as updating your facebook profile.</p>
<p>I&#8217;m thinking IDX (and maybe MLS) is almost dead because, well, the fact that brokers and mls&#8217;s that created the data exchange don&#8217;t need to &#8220;own&#8221; the data anymore is becoming more and more obvious. Sure, they&#8217;ve been permitted by property owners to pseudo-own the data for lack of a better alternative, but better alternatives are fast approaching if not already here in their infancy?</p>
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		<title>By: Brian Larson</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1647</link>
		<dc:creator>Brian Larson</dc:creator>
		<pubDate>Tue, 04 Aug 2009 20:29:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1647</guid>
		<description>Rob:
Thanks for the kind words, first of all.

But I need time to frame up my thoughts about what you have said. (I don&#039;t know if you have noticed, but I can&#039;t seem to say anything very quickly. For Tolkein fans, I&#039;m a bit of an Ent.)

-Brian</description>
		<content:encoded><![CDATA[<p>Rob:<br />
Thanks for the kind words, first of all.</p>
<p>But I need time to frame up my thoughts about what you have said. (I don&#8217;t know if you have noticed, but I can&#8217;t seem to say anything very quickly. For Tolkein fans, I&#8217;m a bit of an Ent.)</p>
<p>-Brian</p>
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		<title>By: victor lund</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1646</link>
		<dc:creator>victor lund</dc:creator>
		<pubDate>Tue, 04 Aug 2009 05:34:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1646</guid>
		<description>Perhaps one of your best posts ever!</description>
		<content:encoded><![CDATA[<p>Perhaps one of your best posts ever!</p>
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		<title>By: victor lund</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1645</link>
		<dc:creator>victor lund</dc:creator>
		<pubDate>Tue, 04 Aug 2009 05:33:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1645</guid>
		<description>They may have antitrust issues with this move - moreover, they would need to convince their franchises - a rather difficult process.</description>
		<content:encoded><![CDATA[<p>They may have antitrust issues with this move &#8211; moreover, they would need to convince their franchises &#8211; a rather difficult process.</p>
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		<title>By: Carl Peterson</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1643</link>
		<dc:creator>Carl Peterson</dc:creator>
		<pubDate>Mon, 03 Aug 2009 23:51:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1643</guid>
		<description>It may be interesting to consider commercial real estate here as well.  A great example of commercial professionals taking control of their data and marketplace can also be found on the HAR site.  If you visit Rob’s link above you can click on Commercial Properties to see a sample of a CIE – Commercial Information Exchange.  For another example and to see the largest Commercial MLS in the country Commercial Brokers Association - CBA go to  http://www.commercialmls.com 

CBA is a commercial MLS with commission sharing arrangements, rules, regs etc.  Their membership includes Realtor members and non Realtor members. 

I was thrilled to see mention of HAR and was just excited that our company is a part of their success!  There is not better time than now to protect our industry.</description>
		<content:encoded><![CDATA[<p>It may be interesting to consider commercial real estate here as well.  A great example of commercial professionals taking control of their data and marketplace can also be found on the HAR site.  If you visit Rob’s link above you can click on Commercial Properties to see a sample of a CIE – Commercial Information Exchange.  For another example and to see the largest Commercial MLS in the country Commercial Brokers Association &#8211; CBA go to  <a href="http://www.commercialmls.com" rel="nofollow">http://www.commercialmls.com</a> </p>
<p>CBA is a commercial MLS with commission sharing arrangements, rules, regs etc.  Their membership includes Realtor members and non Realtor members. </p>
<p>I was thrilled to see mention of HAR and was just excited that our company is a part of their success!  There is not better time than now to protect our industry.</p>
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		<title>By: FBS Blog &#187; Blog Archive &#187; Weaving a tangled web</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1642</link>
		<dc:creator>FBS Blog &#187; Blog Archive &#187; Weaving a tangled web</dc:creator>
		<pubDate>Mon, 03 Aug 2009 21:56:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1642</guid>
		<description>[...] Rob Hahn followed up on Brian&#8217;s post with &#8220;Great Expectations, or On the Purpose of IDX&#8220;, in which he makes at least two key [...]</description>
		<content:encoded><![CDATA[<p>[...] Rob Hahn followed up on Brian&#8217;s post with &#8220;Great Expectations, or On the Purpose of IDX&#8220;, in which he makes at least two key [...]</p>
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		<title>By: Rob Hahn</title>
		<link>http://www.notorious-rob.com/2009/08/02/great-expectations-or-on-the-purpose-of-idx/comment-page-1/#comment-1641</link>
		<dc:creator>Rob Hahn</dc:creator>
		<pubDate>Mon, 03 Aug 2009 21:19:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.notorious-rob.com/?p=1341#comment-1641</guid>
		<description>I don&#039;t see MLS&#039;s becoming obsolete at all; I do think _IDX_ which is different from MLS could become obsolte.

-rsh</description>
		<content:encoded><![CDATA[<p>I don&#8217;t see MLS&#8217;s becoming obsolete at all; I do think _IDX_ which is different from MLS could become obsolte.</p>
<p>-rsh</p>
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