Monthly Archives: July 2009

Moral Motivations: A Test Soon to Come to a Supermarket Near You

Posted By Rob Hahn July 30, 2009, Filed under: Real Estate@ 5:46 PM

Reuters reports that a major study by scientists from the London School of Hygiene & Topical Medicine at the University of London shows organic foods have no nutritional benefit over conventional foods: A systematic review of 162 scientific papers published in the scientific literature over

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[7ds] Announcement: 7DS Associates Raises Second Round of Funding from JeffX

Posted By Rob Hahn July 24, 2009, Filed under: Miscellaneous@ 9:10 AM

I'd like to make a major announcement that impacts the little company, 7DS Associates, which I started a couple of months ago. We have raised a second round of funding -- totaling approximately $22 and a bottle of vodka -- from Jeffrey "JeffX" Corbett, formerly of ActiveRain, Ratespeed, and a

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Honesty… Is Such A Lonely Word

Posted By Rob Hahn July 23, 2009, Filed under: Marketing, Real Estate@ 3:09 AM But I don't want some pretty face to tell me pretty lies. All I want is someone to believe. - Billy Joel I had a very interesting conversation with a realtor friend of mine today on the topic of personal branding.  She said something like: You know

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Community Generated Marketing?

Posted By Rob Hahn July 14, 2009, Filed under: Marketing, Real Estate@ 2:03 AM

Okay, so with the comic book discussion sure to be going on (who knew there were so many comics geeks in the, let me turn to something I think could be very interesting.  First, view this video: This is a music video by the trance dance group

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Top Ten Graphic Novels – A Conversation from Twitter

Posted By Rob Hahn July 14, 2009, Filed under: Miscellaneous@ 12:01 AM

So taking the Twitter conversation about top three graphic novels to the next level... here's my personal list of the Desert Island Top Ten Graphic Novels.  I had to leave out so many great works, because some are actually long series, as opposed to a graphic novel.  In other cases, it's just

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Zillow Gets 55% of CA Buyers: An Analysis

Posted By Rob Hahn July 9, 2009, Filed under: Marketing, Real Estate@ 11:12 PM

From the lovely and talented Sara Bonert (@sbonert) over at Zillow blog, I learn that Zillow gets 55% of all California buyers: Over half (55%) of those who reported using the Internet as a tool in the home buying process used Zillow. continued to be the most used site as 89% of

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Blogging is Forever: Branding vs. Lead Generation

Posted By Rob Hahn July 7, 2009, Filed under: Marketing, Real Estate@ 12:53 PM

I believe in zeitgeist.  Things seem to happen in groups, where one conversation is followed by another on a similar vein. Last night, I have a great conversation with Stacey Harmon about a presentation she's giving to realtors on the value of social media for real estate.  We explore the

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Repositioning vs. Reengineering: Real Estate Brokerage

Posted By Rob Hahn July 5, 2009, Filed under: Management, Marketing, Real Estate@ 9:55 PM

Marc Davison (@1000wattmarc) of 1000watt Consulting is one of the top thinkers and one of the most compelling writers in our industry, and his latest posts on the future of brokerage are examples of why one might think of Marc as Master Yoda of the Real Estate Jedi Academy.  You can read part 1

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Thoughts on Social Media and Branding

Posted By Rob Hahn July 2, 2009, Filed under: Marketing, Real Estate, Technology@ 9:23 PM

At the recent REBarCamp Orange County, I found myself staring at the board listing the sessions and enjoying the wonder of discovery.  The discovery was that apparently, I was supposed to be leading a session with Stacey Harmon on "Social Media and Branding".  As they say, anything and

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